Port Fairy coach talks culture, trends and the human aspect of football on The Main Break podcast

The new leader, whose debut is on hold due to the coronavirus-enforced break, spoke about culture, trends and the human aspect of sporting clubs on the latest episode of The Standard's new podcast.

He told The Main Break Port Fairy was working on developing as a club to ensure it was a place "people want to come to".

"Culture is a real buzz word but it's something you certainly do feel. It's about the behaviour isn't it?," Imbi said.

Listen to episode four of The Main Break here:

"This is the way things are done and this is why we do them. I posed that question to our playing group during the pre-season in terms of trying to establish our culture.

"There is a quote I came across which said 'culture sets your foundation and talent sets your ceiling'.

"Whereas what I've tried to say to our playing group 'we've probably had it back to front at Port Fairy'.

"We've had the talent there which is at a high level but that culture when things get tough and you get into tight situations or you need to grind things out, not just on game day but in terms of training and how you go about your recovery (hasn't quite).

"That is a long process. I don't know when that is going to happen but it's definitely starting."

Imbi believes the COVID-19 break will give the Seagulls a chance to re-assess their approach.

"Being there last year you can't question what the boys dish up on a Saturday, they're a very high-octane group, but it's not about the Saturday," he said.

"It's about the process and what you do beforehand. We didn't have the greatest turnout in terms of numbers (at pre-season training)."

Imbi said it would take a whole-of-club approach to ensure Port Fairy was successful long-term.

"At an administration level the committee are having a look at their vision, what they want their players to be like," he said.

"And not just investing in your top-10 players but making sure your bottom 10 feel just as much love. The club are asking themselves the right questions as individuals and as a collective."

You can listen to past episodes of The Standard's footy podcast here:

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