To help the community's most vulnerable turn the page, the Lifeline Store in Warrnambool is transforming into a massive Book Fair with over 20,000 books available for sale over five days across Easter.
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From Thursday, April 18 until Monday, April 22 the store will be offering a large variety of books across a range of genres, with each book purchased adding to the contribution to Lifeline of potentially saving a life through crisis support and suicide prevention services.
Warrnambool Rotary will be providing a sausage sizzle on Saturday, and there will be Easter eggs, hot cross buns, prizes and giveaways every day of the book fair.
Lifeline South West Victoria hub manager Jaimee Millar is thrilled about the five-day event and the opportunity it brings to Lifeline for community engagement.
"Our book fair will be a wonderful way for families to engage in the wonderful world of books and support the community in suicide prevention," she said.
"We have book enthusiasts involved to help shoppers over the five days which is also really great."
Last month alone, 4878 calls were made to Lifeline South West Victoria at a cost of $39 per call to Lifeline, Ms Millar explained - highlighting the organisation's dire need for funding.
"It's those figures every month, if not higher," she said.
A coffee cart will be available with $1 from each brew being donated to Lifeline.
"We are really putting it out to our community to support us; it's our major fundraiser for the year," Lifeline Coordinator David Owen said.
"Everyone's been waiting for it with great expectations, and people come from miles away to this event."
The Fair will run from 10am - 4pm over the five days at Lifeline's Warrnambool shop.