For the first time in its 38 year history, organisers of the 2019 Field Days are offering freebies in a bid to draw newcomers to the annual three-day event.
Free entry on Wednesday and free daily parking at the Allansford site are hoped will attract community members through the gates in their droves.
Field Days chairman Tony Rea said this year’s event would also include a full entertainment program for all three days.
“Entertainment will include a music stage with local talent Michael Ferguson, Kayla Dwyer and Ben Cross,” he said.
“The Western District Axemen are returning by popular demand with wood chopping demonstrations three times a day in the food court.
“On our cooking stage you can learn how to prepare your favourite dishes from the Pavilion Cafe with local chef Chris Considine presenting daily, along with Mornington Penninsula chef Tim Hollands.”
Mr Rea said this year’s program would showcase the regions’ agricultural talents.
“Over the years the Sungold Field Days has grown to become one of Victoria’s premier agricultural events and we are proud to showcase such a vast range of agricultural machinery and the latest in dairy innovations,” he said.
“The Western District of Victoria and South East South Australia have just experienced one of the best seasons ever.
“It is wonderful how nature works.
“Hay, silage, dairy, beef and sheep have had a great year.
“Thank goodness we live in this wonderful area of this great country Australia.”
A positive season should offer a new sense of confidence within the farming industry, Mr Rea said.
“Farmers should be optimistic about the future and always be on the lookout for new technology that may assist their farming enterprise, many of which can be found at this event,” he said.
“Our service industries are always there to support agriculture and the Field Days is a perfect opportunity for industry suppliers to speak directly with the farmers local to the region.”
Field Days will be held February 13 to 15.
A free shuttle bus is available from Warrnambool’s Lava Street bus stop and Visitors Centre daily.
The event will include a fundraising dinner at the Lady Bay Resort on Thursday with guest speaker Kenyan boxer Brian Agina and Warrnambool coach Rudy Ryan.
Proceeds from the dinner will go to the Leila Rose Foundation, raising funds to support local children battling rare childhood cancers.
Field Days is held behind Cheeseworld in Allansford.