A man has drowned at a beach in the Mornington Peninsula.
The man was seen face down in the water at Rye beach on Point Nepean Road shortly after 2pm on Wednesday.
Pulled unconscious from the water, attempts to resuscitate the man were unsuccessful and he died at the scene, Victoria Police sergeant Cameron Scott said.
The man has yet to be formally identified. Police will prepare a report for the Coroner.
It comes days after a second man drowned in "dangerous" waters off Phillip Island's coast in a week despite swimming between the flags.
Local surfers are now calling for multilingual warning signs at Woolamai Beach, which was closed on Tuesday afternoon due to rough conditions, to stop the avoidable deaths.
The Mitcham man, 46, was washed off a sandbank at Woolamai Beach and pulled into a rip just before 5pm on New Year's Day.
He was seen struggling in the water but attempts to rescue him were unsuccessful and he died at the scene.
"He entered in between the flags where he was washed off a sandbank and into a a rip," Life Saving Victoria's general Manager Paul Shannon said.
Indian-born student Hermant Govekar, 28, also drowned off Cape Woolami during a swim on Christmas day.
A 44-year-old Sydenham man who had rushed into the water to save his two children at Skenes Creek drowned on December 21, while another man in his 60s drowned at Breamlea beach near Torquay on December 27.