Participants at the 2013 event raised $10,750 for the National Breast Cancer Foundation (NBCF), helping to boost the total collected across Australia to a record $5 million.

Warrnambool committee member Katie Stafford said organisers were keen to attract more people to the Classic on Sunday, May 11.

Last year 565 people took part in either a four-kilometre walk or four and eight-kilometre runs along the promenade with Lady Bay as a backdrop.

“We were so proud of the community involvement last year and can’t wait to see everyone again at this year’s event,” Ms Stafford said.

“It’s fantastic to see the local community supporting the National Breast Cancer Foundation, who are actually in their 20th year, and the valuable research that they do.” 

This year’s event will include music, raffles, a barbecue and other activities. Registrations are available online until May 7, or on the day.

Ms Stafford said a current Facebook craze, the ‘no make-up selfie’, involved women taking a photo of themselves without make-up and posting it online in the hope it would help create awareness of breast cancer.

“We truly hope that those involved actually make a donation to the NBCF, or to a like organisation. 

“Hopefully they will all come and participate in the Mother’s Day Classic too.”

She said cancer touched the lives of many Australians. “We need to continue our efforts until we reach survival rates of 100 per cent, until breast cancer is no longer a concern for our daughters.”