The five-metre high panel is 1.5 metres wide and depicts the life of Fletcher Jones and the business he built at the Pleasant Hill factory site in Warrnambool.

Ralph Jones, the 91-year-old son of Sir Fletcher Jones, unveiled the panel before crowds at last weekend’s garden market Christmas party event. 

The permanent display near the entrance to the market is a creation by Warrnambool artist Mark Rashleigh as part of the FJ Stories Project.  

Project Co-ordinator and keen Warrnambool historian Julie Eagles hopes the community will embrace the icon’s new addition.

“The two panels now installed on the FJ site honour the memory of Fletcher Jones as a man of vision and courage.  His inspiring personal and business values were about caring for people and treating all as equal and able to contribute,” she said.

“Fletcher Jones believed that the people who made the products should benefit, not outside shareholders interested only in profits and his memory and contribution still resonates in our community and will continue to live on because of these values.”  

The panel includes images of Fletcher Jones as a young soldier, as a travelling hawker and through to his knighthood in 1974, having built a successful clothing manufacturing business employing about 3000 people.

The panel also features names of people who worked at Pleasant Hill in the far right corner and organisers hope the community will advise if any family members are missing from the list.

The first FJ story panel was unveiled last year and the second panel completes the pair.

Both feature images and words collected over the past two years as part of the FJ Stories Project.

Souvenir cards of both panels are available at the market entrance in exchange for a donation towards the Save the Silver Ball fundraising campaign, assisting with essential conservation works on the landmark water tower.