WELFARE agencies and service groups are among organisations who have thrown their support behind the battle to end domestic violence.
To mark White Ribbon Day on Friday, 21 Norfolk Island pine trees in Liebig Street have been dressed in white banners carrying the logo of groups, agencies and businesses who are supporting the cause.
The Salvation Army is among those with its name proudly displayed on a banner.
Major Karina Wood from the Salvation Army in Warrnambool said White Ribbon Day holds an important place on the calendar.
“We see people every day who are victims of domestic violence,” Major Wood said.
“The impact it has on daily life is profound.
“Raising awareness in the community about that impact is very important.
“We need to do everything we can do to alleviate domestic violence.
“It is important to provide not only support to the victims of domestic violence, but also to help perpetrators to change their behaviour.”
White Ribbon Day also marks the beginning of the global activism campaign against domestic violence.
This 16-day campaign starts with White Ribbon Day and ends with Human Rights Day on December 10.
The campaign also includes the #16dayscoffeecups campaign of orange take-away coffee cups across the south-west.
Supporting signs are in place at Warrnambool Art Gallery, Lighthouse Theatre and AquaZone.
Businesses and groups that have a banner on the trees include: ACE Radio, Aussie Broadband, Bethany, Brophy Family and Youth Services, CentaCare, Deakin University, Logos Ahead, South West Carer and Respite Network/Mpower, South West Healthcare, South West Primary Care Partnership, South West TAFE, The Standard, Wannon Water, Warrnambool City Council, Women’s Health and Wellbeing Barwon South West, Warrnambool Uniting Church, Roma Britnell, Rotary Club of Warrnambool, Salvation Army, Mumford Guitars and South West Sport.
Minister for the Prevention of Family Violence Fiona Richardson said it was important every member of the community to step up and challenge the attitudes that fuelled violence.
*Confidential domestic violence counselling is available on 1800 737 732.