AMONG the flood of light and movement of bodies dancing, the Wicked Witch appears and urges Dorothy towards the car door.
So begins the TAC’s latest message urging young drivers to leave the keys in their pocket as they step out of a nightclub.
The imaginative advertising pitch using characters from the Wizard of Oz helped Warrnambool’s Maddy Cheyne win the annual TAC Make a Difference (MAFMAD) competition.
Over the weekend the 20-year-old got a chance to see her script come to life with the backing of lights, cameras and Melbourne production company Buster.
“It’s a really unique script,” producer Kylie Risson said.
“She’s written a clever idea where Dorothy is in a nightclub and she’s gone up to the Lion saying let’s go home and the Wicked Witch is trying to encourage her to drive home.”
Simple enough on paper. But filmmakers had to bring in lights to illuminate the footpath outside the Gallery nightclub and recruit a taxi.
“I don’t think she realised how challenging it would be. We’re really happy with the way it looks. You never know how something is going to turn out,” Ms Risson said.
Four teams spent hours shooting over Thursday and Friday nights.
The completed clips are now at the fingertips of editors in Melbourne and will soon appear on living room TVs and cinema screens later in the year.
The finished short film will also get a special screening in Warrnambool.
“Maddy had cast the local talent but they were really impressive,” Ms Risson said.
The Warrnambool youth’s film is one of two to be made out of 450 entries to the TAC this year.