IF any game is going to sell a truckload of PS3s for Sony over the Christmas period, it's going to be the sublimely adorable LittleBigPlanet.
From the opening credits to the narration, nothing's been overlooked in this joyous piece of gaming heaven from Media Molecule.
Yes, it has been hyped to the max, but the hype has been well-placed.
At LittleBigPlanet's core is a seriously fun platformer that's fluidity of gameplay puts to shame any platformer that's come before it.
It's tied together by cute characters.
The irresistible Sackboy/girl leads the way.
Individuality is the name of the game here, so you get to mould him/her in myriad ways - grumpy, sad, happy, purple, blue, male, female, cheeky, serious.
The amount of creativity is limited until you get a good way through the core game where you'll swing, fly, walk, run, climb and ride yourself stupid in an attempt to collect the hundreds of items spread around LittleBigPlanet's levels.
There's an up-to-four multiplayer option for the preset levels, and it's a good idea to grab someone along for the ride to help you gather items that need more than one person to access.
The elements that really set this game apart are the create and share options.
The creation mode is simple to learn and surprisingly easy, given you're using a PS3 controller to do it.
There's loads of preset items to work with if you progress through the main game and there's bound to be a ton of stuff for download over the Playstation network as time goes on.
You can also share your creations with the rest of the PS3-owning world and try out the work of LittleBigPlanet artists across the globe.
It really is hard to fault LittleBigPlanet, but the game is let down by the lacklustre Sixaxis of the PS3 controller.
But then the controller's shake, flip and rotate remote playability has been a let-down for many other titles, so this is really just splitting hairs.